Little Eco-Warriors!

WORDS BY CLOTILDE MOULLEC
20 Sept 2020
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Are you overwhelmed by how quickly your children grow out of their clothes? Or by how few sustainable and circular brands there are for them? Enter Dotte. A marketplace for children’s clothing that enables parents to lower the environmental impact and re-evaluate the way they buy clothing for their children.

What is Dotte?

Dotte is a peer-to-peer secondhand marketplace for your little ones’ clothing. A simple one-stop-shop where parents can buy, sell, donate and recycle outgrown children’s clothing.

Dotte offers parents sustainable solutions by opting into their their recycle and donate scheme. This works for damaged clothing that may be torn or ripped too.

Dotte is a peer-to-peer secondhand marketplace for your little ones’ clothing. A simple one-stop-shop where parents can buy, sell, donate and recycle outgrown children’s clothing. Dotte offers parents sustainable solutions by opting into their their recycle and donate scheme. This works for damaged clothing that may be torn or ripped too. With over 100 million baby garments in the UK waiting to be re-used, Dotte is a great way to get these items back into circulation and away from landfill.

Who is behind Dotte?

Louise Weiss and Samantha Valentine are the founders of Dotte, launched in 2020. After having children, Louise and Samantha were both overwhelmed by the mountain of outgrown clothes they had both accumulated. They also became aware of the lack of accessible and circular solutions to resell their childrens’ clothing. And so Dotte was born! A secondhand marketplace that enables children’s wardrobes to live on.

Why is secondhand better than new?

Dotte’s mission is to ensure style doesn’t come at the the cost of the planet. Their goal is to make secondhand the first option parents choose.

Sustainable: Buying secondhand saves carbon emissions, water usage and chemical introduction due to the production of new clothing.
Mindful: Buying secondhand clothing will allow you to rethink and revise your daily shopping and consumption habits.
Affordable: The secondhand offer for children is more accessible and affordable, enabling parents to buy better quality for less.

The Impact of Dotte

Buying secondhand keeps clothes out of landfill, and prevents the production of new clothing items. But how much impact does buying secondhand clothing really have?

What next?

After having partnered with brands and retailers to enable customers to resell their childrens’ clothes, Dotte is now looking into a matchmaking proposition; a feature that will allow parents to sell their childrens’ clothes though pro-sellers against a commission.

To give you a better idea of the benefits of selling unused clothes, we have calculated how much CO2 equivalent is actually being saved by DOTTE.

2.4 Tons of CO2 saved: This is the amount CO2e is saved monthly through collective sales.
28.4 Tons of CO2 saved: This is the annual impact of Dotte’s community when selling unworn clothes.

To help you gain a better understanding of the positive impact that Dotte is making by selling clothes that would have ended up in landfill, 28.4 Tons of CO2e is the equivalent of:

— 3,135,313 of smartphones being charged
— 64,777 Miles driven by an average passenger car
— 2532 gallons of gasoline consumed