Beyond Compliance: How Save Your Wardrobe Powers EPR-Ready Brands

As sustainability moves from ambition to regulation, the call for accountable, circular practices has never been stronger. Under the EU’s new Extended Producer Responsibility (EPR) directive, every brand selling textiles in the EU will soon be legally required to fund collection, repair, and recycling, redefining how products are designed, managed, and measured across their lifecycle. This shift marks the move from voluntary sustainability to enforceable accountability, pushing brands to integrate repair, care, and traceability into their operations. Those that prepare early will turn compliance into a competitive advantage, using Save Your Wardrobe’s digital aftercare infrastructure to stay compliant, circular, and ahead of regulation.